Schwingfest tradition meets FinTech innovation: wearonize and BLKB launch payment wearables for ESAF 2022

By Maria Pinzger
June 2, 2022

Lucerne, June 2, 2022 – “Changing the way people pay” – with this claim, Swiss technology provider wearonize has become the market leader for passive payment wearables in just two years. And this convenient way of paying will now also be available at the Swiss Federal Wrestling and Alpine Festival (ESAF) 2022: As a partner of the Basellandschaftliche Kantonalbank (BLKB), wearonize AG coordinates the offer of payment wearables for visitors of the major event ESAF in Pratteln in the Basel region from August 26-28 – and for all those who would like to pay contactless in the swinger design, even beyond the ESAF. For this purpose, wearonize has created a sustainable BLKB-ESAF wristband with payment function.

High-tech in a traditional design: The vegan BLKB ESAF wearable wristband

The cooperation between wearonize and BLKB will start for ESAF 2022 with an innovative as well as practical solution for visiting the legendary sports and cultural event in Switzerland. BLKB is already offering its wearable wristband, developed by wearonize and featuring a design steeped in tradition, for sale in selected BLKB branches as a supplement to its classic payment cards – in addition, the innovation, which can of course also be used outside the legendary sporting event, will also be available in the ESAF 2022 online store from June:

The BLKB wearable wristband from wearonize is made of vegan apple leather, can be activated with just a few clicks via an app, and is absolutely secure and sustainable – it can continue to be used for fast and contactless payment before and after the ESAF 2022. Together, wearonize and BLKB are also supporting young wrestlers with the wearable: two Swiss francs from every band purchased will go to supporting juniors in the sport of wrestling.

“With wearonize, we have 
found the right approach
for payment wearables”

“We are very happy about this cooperation, because as a Swiss company there is of course nothing greater than seeing a product in use at the ESAF. Above all, it is nice for us to bring together the tradition of the ESAF, the sport, the traditional costumes as well as the festival for all participants with the advantages of our offer for payment wearables,” says Thorsten Röske, CEO of wearonize AG about the cooperation.

“We have been looking at the possibilities for payment wearables as an addition to our offering for some time and have found the right approach with wearonize. The complete package from the production of the wearables in the desired design to proven processes for onboarding, sales and payment processing make the cooperation with the motivated team very pleasant for us,” says Cyrille Strübin of BLKB about the cooperation with the FinTech.

Schwingfest tradition meets fintech innovation for ESAF 2022 guests

For the ESAF 2022, wearonize AG is a full-service provider for the design, production and distribution of sustainable payment wearables for companies, sponsors and the like. This means: An individually designed wearable is loaded with a monetary amount determined by the company and issued to its guests – the time-honored voucher receipt is thus digitalized and the payment process at the ESAF is simplified.

The wearonize payment wearables offer great convenience at the ESAF, especially for VIP guests at the “Eidgenössisches”: Based on the principle of a prepaid card, certain amounts can be loaded onto the wearables (also wearonize thus replaces printed vouchers and enables simple, contactless payment with an individual voucher wearable tailored to the ESAF and the respective sponsor – which can be converted into a complete payment wearable with one click in the app after the ESAF.

Further information about BLKB:
Further information on ESAF 2022:

About wearonize AG:
wearonize is changing the way people pay. Since its founding in 2019, the FinTech has positioned itself as the world’s leading fulfillment-as-a-service partner for banks and manufacturers of (fashion) accessories looking to make payments wearable. wearonize offers software, hardware and logistical services to help banks, manufacturers and event organizers enter the passive payment wearables market without having to invest a lot of time and financial resources themselves. The wearonize team manages the entire process of analysis, development, testing, certification and distribution of passive wearables and payment technology (and other capabilities). In 2020, wearonize became the sole software and services provider of SwatchPAY, and in 2022, wearonize partnered with BKLB to provide passive wearables at the Swiss Federal Wrestling Festival (ESAF 2022). Currently, wearonize is active in more than 25 countries and in cooperation with more than 75 banking institutions. The team around CEO Thorsten Röske currently comprises 17 members at the locations Lucerne, Switzerland, Munich, Germany and Cluj, Romania.

Press contact:
Maria Pinzger & Marlies Hebler
+49-89-45 24 84 80

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